Last updated: 01/11/24

Aura Oxford Ltd - T/A Aura Energy (“we,” “our,” or “us”) is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website (https://auraenergy.co.uk) and interact with us, including through paid promotions on social media and email campaigns.

Please read this Privacy Policy carefully. By using our website or engaging with our communications, you consent to the terms described herein.

1. Information We Collect

We may collect and process the following types of data about you:

• Information You Provide
• Contact Information: Name, email address, phone number, and postal address.
• Marketing Preferences: When you opt into our mailing list or respond to promotional content.
• Information We Collect Automatically
• Cookies and Tracking Technologies: See Section 6 for more details.
• Usage Data: Details about your interactions with our website, such as pages viewed, time spent on the site, and navigation paths.
• Information From Third Parties
• Social media platforms and advertising partners may share data with us based on your interactions with our paid promotions.

2. How We Use Your Information

We use the information collected for the following purposes:

• Providing Services: To process inquiries, fulfil requests, and manage your interactions with us.
• Marketing: To send promotional emails, display targeted advertisements, and provide updates about our services.
• Analytics: To understand how users interact with our website and improve its functionality.
• Compliance: To comply with legal obligations, including GDPR.

3. Lawful Basis for Processing

Under GDPR, we rely on the following legal bases for processing your personal data:

• Consent: For marketing communications and optional cookies.
• Contractual Necessity: To fulfil a service you have requested.
• Legitimate Interests: For analytics, improving our website, and promoting our business.

4. How We Share Your Information

We do not sell your data. However, we may share your information with:

• Service Providers: For website hosting, email delivery, and analytics.
• Advertising Partners: To deliver targeted promotions through platforms like Facebook, Google Ads, and email marketing providers.
• Legal Authorities: When required by law or to protect our legal rights.

5. Your Rights

You have the following rights under GDPR:

• Access: Request access to the data we hold about you.
• Rectification: Correct inaccuracies in your personal data.
• Erasure: Request the deletion of your data.
• Objection: Object to the processing of your data for marketing purposes.
• Data Portability: Receive a copy of your data in a portable format.
• Withdraw Consent: Revoke your consent for optional data processing.
• To exercise any of these rights, contact us at [Insert Contact Email].

6. Cookies and Tracking Technologies

Our website uses cookies to enhance user experience and analyse website performance.

Types of Cookies We Use:

• Essential Cookies: Required for website functionality.
• Performance Cookies: Help us understand website usage.
• Targeting Cookies: Used for advertising and retargeting.

Managing Cookies - You can manage or disable cookies through your browser settings. Note that disabling cookies may affect website functionality.

7. Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes outlined in this policy or as required by law.

8. Security

We implement robust security measures to protect your data from unauthorised access, disclosure, or misuse.

9. Paid Promotions

We use paid promotions on social media and email platforms. These campaigns may involve tracking technologies to measure performance and deliver relevant content.

10. Changes to This Policy

We may update this policy from time to time. Any changes will be posted on this page, and significant updates will be communicated via email or a website notification.

11. Contact Us

If you have any questions or concerns about this Privacy Policy, please contact us at:

Aura Oxford Ltd (Aura Energy)
Unit 4, Wheatley Business Centre,

Old London Road, Wheatley,

Oxford, OX33 1XW]
Email: info@aurahub.co.uk
Phone: 01865 416837